Marketing | Itstartshere

MARKETING COLLECTION

Brochure

This brochure is designed for retail distribution with the Samsung Galaxy Note II superphone. It would be distributed to both customers and employees to ensure that everyone understood the features and benefits of this superphone as it was distributed into the market.

Newsletter

Print Ad

Newsletter Plan

This newsletter is a sample of a monthly newsletter that would be sent out to employees at retail stores as well as authorized retail outlets for the company's products. It would inform them of changes in policy, new devices and other pertinent information

This newsletter plan is designed to inform the person in charge of newsletter distribution of the types of information to be included in the publication. It would be useful in the future if the job were to change hands and the new person needed information on what to put in the newsletter.

The print ad would appear in technology publications as well as the mass media. The goal of this ad would be to guide consumers in making their purchase decision by providing information which may influence their decision.

These items were all created for a fictional launch of the Samsung Galaxy Note II in Canada.

Full text of these articles are all available at the PDF links on this page.

Planning Sheet

The planning sheet helps to identify what the purpose of each component of the marketing collection is. It also helps to ensure that the communications get across all of the key points to the reader.